Barketing

Creative Click Media Presents

Barketing

"We hired him to sit at a desk. He had other plans. This is Link — Creative Click Media's Chief Barketing Officer."

Creative Click Media Presents

Barketing

"We hired him to sit at a desk. He had other plans. This is Link — Creative Click Media's Chief Barketing Officer."

The Origin Story

We Lost the Office, We Kept the Dog

February 19, 2020

Link Joins the Team

A brown and white Boston Terrier puppy walks through the doors of Creative Click Media's New Jersey office. The plan: office dog, morale booster, snack thief. The title: TBD.

~Two Weeks Later

The World Changes

COVID-19 arrives. The office closes. The team goes fully remote — permanently. The carefully laid plans of having an office dog evaporate overnight.

March 2020 — Present

The Pivot Nobody Planned

Link doesn't get an office. He gets something better: a full creative brand, an animated alter ego, an award-winning campaign — and a title nobody else has.

Today

Chief Barketing Officer

What started as a pandemic coincidence became one of CCM's most beloved brand assets. Meet the dog behind the marketing.

2020

Joined the Team

1

Day in the Office

AVA Platinum Award

Good Boi Moments

Official Dossier

Meet Link

insights

Link

Chief Barketing Officer

Tail-Wagging CTAs

Unmatched engagement rates. No bounce. Literally — he never stops moving.

Content Strategy

Instinctively knows what performs on social. Mostly because he is the content.

Brand Awareness

Recognized in every room he walks into. Zero ad spend required.

Deadline Management

Never misses one — because he has absolutely no concept of time.

AI-Assisted Campaigns

Co-star of CCM's AVA Platinum Award-winning AI content campaign. He didn't write the prompts, but he inspired them.

Recognition

We Didn't Just Make Content About a Dog.

We made award-winning content about a dog.

Platinum Site Bug

AI-Assisted Campaign

The AVA Digital Awards recognize outstanding creative work produced in the digital arena. Platinum is the highest honor — awarded to entries that set the standard in their category.

The Barketing Portfolio

A Career in Content

Five years of scroll-stopping posts, reels, and animations — all starring the world's most photogenic Boston Terrier.

Playlist

10 Videos

The Barketing Portfolio

A Career in Content

Five years of scroll-stopping posts, reels, and animations — all starring the world's most photogenic Boston Terrier.

Playlist

8 Videos

Behind the Camera

How We Bring Link to Life

Link isn't just a photo prop. Our in-house creative team transforms him into a fully animated brand character — concept to final render, all under the CCM roof.

1

Concept & Storyboard

Every Link animation starts with a campaign idea — a seasonal hook, a marketing message, or just pure chaos energy. We sketch it out before a single frame is drawn.

2

Illustration & Character Build

Link's animated character is built from scratch — styled to match his real brown-and-white markings, personality, and signature side-eye expression.

3

Animation & Motion

Our video team — led by Miles — brings the character to life with frame-by-frame animation, motion graphics, and sound design built for social-first formats.

4

Campaign Integration

The finished animation drops into a full campaign — paired with copy, scheduling, and paid strategy. Link doesn't just appear. He converts.

What's Next

Follow the Floof.

Keep up with Link's latest adventures — or find out what Creative Click Media can do for your brand.

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